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The Global Fashion Industry's March Toward 2035: Digital Innovation Leading the Way

The Global Fashion Industry's March Toward 2035: Digital Innovation Leading the Way

As the global fashion industry strides toward the year 2035, a report released by Roland Berger Consulting, titled "2035 Global and China Fashion Industry Outlook," unveils five major global trends for the industry and indicates how these trends will reshape the future of fashion. The report emphasizes that digital transformation will be the key driver for the development of the fashion industry in the coming years, reshaping the relationship between brands and consumers.

March 25, 2024

Consumer Trend Insights: How Chinese Clothing Brands Capture the Pulse of the Global Market

Consumer Trend Insights: How Chinese Clothing Brands Capture the Pulse of the Global Market

In the tide of globalization, Chinese clothing brands are riding the waves and actively exploring overseas markets. Recently, the "China Apparel Going Global Insight Report" released by EBRUN  provides a fresh perspective, delving into the trends and dynamics of global apparel consumption. The report indicates that in 2023, the global apparel consumption market reached $1.74 trillion, with a year-on-year growth of 10.3%. Behind this significant growth lies the continuous evolution of consumer demand towards diversification and personalization.

March 22, 2024

Fashion Secrets Behind Social Media: How TRENDEE Helps Brands Understand Consumer Preferences

Fashion Secrets Behind Social Media: How TRENDEE Helps Brands Understand Consumer Preferences

Social media has become the ultimate runway for fashion trends, where every like, share, and comment shapes the ever-evolving landscape of style. Behind the captivating images and influencer endorsements lies a treasure trove of insights waiting to be unlocked. Enter TRENDEE, the game-changer in deciphering the fashion secrets hidden within the realm of social media.

March 22, 2024

Unveiling the Influence of Celebrity Outfits on the Fashion Industry

Unveiling the Influence of Celebrity Outfits on the Fashion Industry

In the dynamic world of fashion, celebrities often serve as trendsetters, captivating audiences with their impeccable style choices. From red carpet events to casual outings, every ensemble donned by a celebrity becomes a subject of admiration and emulation. But what lies beneath these glamorous outfits? How do celebrity fashion choices impact the wider fashion landscape? TRENDEE, the revolutionary data analysis tool, offers insights into this intriguing phenomenon.

March 22, 2024

Fashion Frenzy: Viral Fashion Products on TikTok - How Technology Can Keep You Trend-Ready

Fashion Frenzy: Viral Fashion Products on TikTok - How Technology Can Keep You Trend-Ready

Explore the impact of TikTok on fashion trends and discover how viral fashion products dominate social media platforms. From track pants to wrap dresses, see how TikTok drives sales and shapes consumer preferences. Learn how technology, like Trendee's "Trending Now" feature, keeps you ahead of the curve in the ever-evolving world of TikTok fashion. Join the trend revolution and stay fashion-forward with the power of social media and cutting-edge technology.

March 6, 2024